Alfonso
Vara Miguel
Profesor Titular
Universidad Panamericana
Ciudad de México, México
Universidad Panamericana-ko ikertzaileekin lankidetzan egindako argitalpenak (2)
2025
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Navigating the Storm: Boosting Audience Engagement in an Age of News Avoidance
Media Engagement: Connecting with Audiences in Media Markets (Taylor and Francis), pp. 58-71
2024
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Influence of news interest, payment of digital news, and primary news sources in media trust. A moderated mediation model
Journal of Media Business Studies, Vol. 21, Núm. 4, pp. 315-339