Publications by the researcher in collaboration with Mercedes Medina Laverón (8)

2021

  1. Some viable models for digital public-interest journalism

    El profesional de la información, Vol. 30, Núm. 1

2020

  1. Growth strategies of media companies: efficiency analysis

    Palabra Clave, Vol. 23, Núm. 1

2019

  1. Consumer demand and audience behavior

    A Research Agenda for Media Economics (Edward Elgar Publishing Ltd.), pp. 59-76

2017

  1. Market Structure and Innovation Policies in Spain

    INNOVATION POLICIES IN THE EUROPEAN NEWS MEDIA INDUSTRY: A COMPARATIVE STUDY (SPRINGER INTERNATIONAL PUBLISHING AG), pp. 177-190

2015

  1. Contents as products in media markets

    Managing Media Firms and Industries: What's So Special About Media Management? (Springer International Publishing), pp. 243-259

2010

  1. The effects of competition in the profitability of european television channels

    The media industries and their markets: quantitative analyses (Palgrave Macmillan), pp. 141-154

2006

  1. Ventajas competitivas en el sector audiovisual español

    Comunicación y pluralismo, Núm. 0, pp. 13-33

1997

  1. Estrategias de marketing de las empresas de televisión en España

    Pamplona: EUNSA, 1997