The role of e-commerce in the internationalization of Spanish luxury fashion multi-brand retailers

  1. Mir-Bernal, P.
  2. Guercini, S.
  3. Sádaba, T.
Revue:
Journal of Global Fashion Marketing

ISSN: 2325-4483 2093-2685

Année de publication: 2018

Volumen: 9

Número: 1

Pages: 59-72

Type: Article

DOI: 10.1080/20932685.2017.1399080 GOOGLE SCHOLAR