The impact of attitudes towards influencers amongst millennial fashion buyers

  1. SanMiguel, P.
  2. Guercini, S.
  3. Sádaba, T.
Journal:
Studies in Communication Sciences

ISSN: 2296-4150 1424-4896

Year of publication: 2019

Volume: 18

Issue: 2

Pages: 439-460

Type: Article

DOI: 10.24434/J.SCOMS.2018.02.016 GOOGLE SCHOLAR lock_openOpen access editor