Las redes sociales como ámbito de expresión de la identidad personal

  1. Javier Serrano Puche
Book:
Breaking the media value chain: VII International Conference on Communication and Reality
  1. Klaus Zilles (coord.)
  2. Joan Cuenca Fontbona (coord.)
  3. Josep A. Rom Rodríguez (coord.)

Publisher: Facultat de Comunicació Blanquerna ; Universitat Ramon Llull

ISBN: 9788493695996

Year of publication: 2013

Pages: 389-395

Congress: International Conference on Communication and Reality (7. 2013. Barcelona)

Type: Conference paper

Abstract

Social networks allow users to consolidate relationships both in the offline world as well as to build new personal bonds. They also express their personal identities, despite the specific nature of the digital realm. The paper explores how self-expression is performed in social networks. It’s based on an extensive literature review of quantitative research and empirical studies on expression of identity on the Internet. We complement it by theoretical approaches on identity in the contemporary world and classical works on the presentation of “self”. The paper provides an overview of social networks as an area of communicative interaction. It also shows, in terms of expression of identity, some similarities and differences between face-to-face communication and computer-mediated communication.