HMueblesarte gráfico para la divulgación del diseño y del ‘gusto’ moderno en España 1957-1962

  1. Villanueva Fernández, María 1
  2. García-Diego Villarías, Héctor 1
  1. 1 Universidad de Navarra
    info

    Universidad de Navarra

    Pamplona, España

    ROR https://ror.org/02rxc7m23

Journal:
EGA: revista de expresión gráfica arquitectónica

ISSN: 1133-6137 2254-6103

Year of publication: 2021

Issue Title: Conversando con...Balkrishna Doshi

Volume: 26

Issue: 43

Pages: 225-235

Type: Article

DOI: 10.4995/EGA.2021.14481 DIALNET GOOGLE SCHOLAR lock_openOpen access editor

More publications in: EGA: revista de expresión gráfica arquitectónica

Abstract

Based on documents found in Félix Huarte’s collections (General Archive of the University of Navarra), in the Official College of Architects of Madrid COAM and in the Patent Office, this research aims to analyse the work of HMuebles, a company of the Huarte y Cía group. as a catalyst and disseminator of art and culture in the early days of the Spanish modern design, and its relationship with architecture, from 1957 to 1962. This study is carried out by analysing its dissemination strategies through drawing and graphic design (plans, logos, advertising and catalogues), promoted by the patron Juan Huarte and a group of artists and architects, whose common feature was the commitment to graphic expression as a persuasive/convincing language to bring modern forms to society. In short, the article explores the use of graphic strategies as an instrument for introducing modern Spanish design into society.

Bibliographic References

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  • Deed of the Sociedad Anónima de HMuebles (14-XII-71), box 019/64, folder 13.
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