Diseño y procesos creativos
DPC
University of Florence
Florencia, ItaliaPublicaciones en colaboración con investigadores/as de University of Florence (2)
2019
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The impact of attitudes towards influencers amongst millennial fashion buyers
Studies in Communication Sciences, Vol. 18, Núm. 2, pp. 439-460
2018
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The role of e-commerce in the internationalization of Spanish luxury fashion multi-brand retailers
Journal of Global Fashion Marketing, Vol. 9, Núm. 1, pp. 59-72