Elena
Gutiérrez García
Profesora Titular
María Jesús
Yáñez Galdames
Publikationen, an denen er mitarbeitet María Jesús Yáñez Galdames (2)
2023
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The role of communication in open innovation processes: an action research study in the automotive industry
Management Research, Vol. 21, Núm. 2, pp. 194-214
2022
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A Relational Dimension of Open Innovation: Towards A Comprehensive Strategic Communication Research Agenda
International Journal of Strategic Communication, Vol. 16, Núm. 1, pp. 70-90