(FCOM) Marketing y Empresas de Comunicación
Departamento académico

Jesús
Segarra-Saavedra
Publications by the researcher in collaboration with Jesús Segarra-Saavedra (1)
2024
-
Viral challenges as a digital entertainment phenomenon among children. Perceptions, motivations and critical skills of minors
Communications, Vol. 49, Núm. 4, pp. 578-599