La telenovela en el mundo
- Medina Laverón, Mercedes
- Barrón Domínguez, Leticia
ISSN: 2027-534X, 0122-8285
Year of publication: 2010
Volume: 13
Issue: 1
Type: Article
More publications in: Palabra Clave
Abstract
Transnationalization and globalization of the Latin American soap opera industry are examined in this article from an economic perspective, with a special emphasis on development of the industry in terms of production and distribution by the major exporters of this genre, and the industry�s influence on the emergence of new producers in other parts of the world, such as the United states and Europe.