Internet and audiences. Are we building correctly the new advertising medium?

  1. Charo Sádaba
  2. Idoia Portilla
  3. Javier Díaz Noci
Livre:
Towards new media paradigms: II International Conference COST A20 : II COST A 20 International Conference proceedings, Pamplona (Spain), 27-28 June 2003
  1. Sádaba, Charo
  2. Salaverría, Ramón

Éditorial: Eunate

ISBN: 84-7768-150-3

Année de publication: 2004

Pages: 701-723

Type: Chapitre d'ouvrage

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