Publications dans lesquelles il/elle collabore avec Mercedes Medina Laverón (3)

2024

  1. 12 The audience in media markets

    De Gruyter Handbook of Media Economics, pp. 169-184

2023

  1. Influence of news interest, payment of digital news, and primary news sources in media trust. A moderated mediation model

    Journal of Media Business Studies

1997

  1. Estrategias de marketing de las empresas de televisión en España

    Pamplona: EUNSA, 1997