Publications dans lesquelles il/elle collabore avec Mercedes Medina Laverón (3)

2024

  1. 12 The audience in media markets

    De Gruyter Handbook of Media Economics, pp. 169-184

2017

  1. Market Structure and Innovation Policies in Spain

    INNOVATION POLICIES IN THE EUROPEAN NEWS MEDIA INDUSTRY: A COMPARATIVE STUDY (SPRINGER INTERNATIONAL PUBLISHING AG), pp. 177-190

1997

  1. Estrategias de marketing de las empresas de televisión en España

    Pamplona: EUNSA, 1997