Publications in collaboration with researchers from University of Florence (4)

2026

  1. E-commerce, physical stores and new technologies in the evolution of fashion retail business models

    Journal of Fashion Marketing and Management

  2. The invisible power of technologies in luxury and role of consumers’ individual differences: The Paradox of Technological Sophistication

    Journal of Retailing and Consumer Services, Vol. 93

2019

  1. The impact of attitudes towards influencers amongst millennial fashion buyers

    Studies in Communication Sciences, Vol. 18, Núm. 2, pp. 439-460

2018

  1. The role of e-commerce in the internationalization of Spanish luxury fashion multi-brand retailers

    Journal of Global Fashion Marketing, Vol. 9, Núm. 1, pp. 59-72