How advertising e-atmospherics impact consumer behaviour: Evidence from true field experiments in hospitality and tourism

  1. Woodside, A.G.
  2. Bernal, P.M.
  3. Kang, B.
Collection de livres:
Advances in Culture, Tourism and Hospitality Research

ISSN: 1871-3173

Année de publication: 2019

Volumen: 16

Pages: 319-332

Type: Chapitre d'ouvrage

DOI: 10.1108/S1871-317320190000016028 GOOGLE SCHOLAR

Objectifs de Développement Durable

La source de données: Scopus