Reformulación de la estrategia de la cadena de suministros de una PyME en Latinoamérica
- Castro, Bruno 1
- Tanco, Martín 1
- Pérez-Franco, R. 2
- Castelli, D. 1
- Fernández, V. 1
- Teles, J. 1
- Escuder, Matías 1
- 1 CINOI, Universidad de Montevideo, Uruguay
- 2 Centre for Supply Chain and Logistics, Deakin University, Australia
ISSN: 2301-1092, 2301-1106
Año de publicación: 2018
Número: 16
Páginas: 109-115
Tipo: Artículo
Otras publicaciones en: Memoria Investigaciones en Ingeniería
Resumen
This work shows the process of capturing, evaluating and improving the Supply Chain Strategy (SCS) of a Uruguayan SME, with all the difficulties and particularities that involves in comparison to similar projects performed in larger companies. This project applied a variation of the Conceptual System Assessment and Reformulation (CSAR) methodology to a medium size company, leading to improvements to the company. The mentioned company works on the cleaning product market with a geographical scope that includes all the national territory, with products of its own and of international partners interested in reaching the Uruguayan market in a cost-effective way. This case study also presents the application of the methodology on a company that was undergoing a change of mid-term strategy, leading to dynamic challenges when trying to capture their SCS.
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